Where are you in your search for the right
brand-to-local marketing platform?

Identify the
Jobs to be Done

Identify distributed marketing problems without pre-determining how to solve them

Understand local marketing challenges faced by brands and their reseller networks

Define the concerns and priorities of key stakeholders and decision makers

Build Your
Requirements

Establish minimum requirements for the brand-to-local marketing platform

Build consensus among stakeholders

Gather your company’s requirements, with respect to contracting, legal and security

Select the Brand-to-Local
Platform that Best Fits Your Needs

Create a short list of leading brand-to-local marketing platform providers

Build upon stakeholder consensus

Schedule demos of leading brand-to-local marketing platforms

Initiate the discovery process to get greater clarity on brand-to-local buying requirements and goals